Africascope
The reference audience survey in Sub-Saharan Africa
Africascope is the reference media survey and covers 8 countries in Sub-Saharan Africa: Burkina Faso, Cameroon, Côte d’ivoire, Gabon, Mali, Democratic Republic of Congo, Republic of Congo, Senegal. This measure provides a detailed snapshot of the media consumption of individuals aged 15 and over.
91%
OF AFRICANS WATCH TV EVERYDAY OR ALMOST
4H10